Digital Wallets VS Mobile Wallets

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Top Metal Credit Cards For 2019

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How To Start A Pet Sitting Business: The Complete Guide

Have you always had an affinity for furry (or scaly) things? Have you ever needed money? If you answered yes to both these questions, you may want to consider starting a pet-sitting business.

But before you pick up the leashes and pooper-scoopers, it’s a good idea to sit down and plan out the trajectory of your business. If that sounds overwhelming, don’t fret. Below, we’ll lay out the steps you can take to start a pet-sitting business.

Decide On A Location

Since you’re going to be dealing with people’s pets, you’ll need to take into account your proximity to your clients. If they’re dropping their pets off with you, you’ll want to be located somewhere easily accessible to most of your customers, and one that can accommodate animals. Depending on where you live, this can be tricky as the space necessary to accommodate animals will usually be cheaper in less centralized locations.

On the other hand, if you’re going to your customers, you’ll need to take into account the amount of time you need to spend with each client’s pets, the costs of commuting to the job, and how animal-friendly/animal-hostile the infrastructure in your service area is (dog parks, etc.).

Register Your Business

Why should you register your business? Depending on your local laws, you may actually be required to register your business in order to legally pet-sit. But even in jurisdictions where it isn’t compulsory, there are some advantages to doing so.

The first is that you can do business under a name other than your own. So instead of Martha Swearingen, LLC, you can do business as Baron Bark’s Pet Pampering Service (you can have that one for free).

The default configuration for businesses is a sole proprietorship (or a partnership, if you’re starting it with someone else). This essentially means that you’ve started a business with your own name or, if you file a DBA (Doing Business As), a name of your choice.

Sole proprietorships have the advantage of being cheap and easy to start. Your taxes will also be easier to file (and lower) than they would generally be with other forms of incorporation. Keep in mind, however, that for liability purposes, sole proprietorships and the individuals behind them are essentially one and the same.

Other forms of incorporation will require a bit more work and come with their own advantages and disadvantages. Most pet-sitting companies aren’t going to be interested in forming C-suites for governance, so you can probably ignore S-Corps and C-Corps for now. You may, however, want to consider forming an LLC to provide some separation between your personal finances and liabilities and your business ones.

Here are the most popular ways to incorporate:

  • Limited Liability Corporations (LLCs): If you’ve seen LLC after a corporation’s name, you’re dealing with this type of company. LLCs offer limited liability protection for their owners without the full complexity of a corporation. Each state has its own rules for how to start and maintain an LLC, and you don’t necessarily have to register your LLC in the state where you’re doing business (although you’ll generally want to). LLC owners report their business earnings and losses on their personal taxes.
  • C-Corp: This is the “basic,” default form of incorporation. Shareholders are considered the owner(s) of the company and receive limited liability protection; however, the business decisions are made by corporate officers who may or may not be shareholders. The corporation is taxed separately and shareholders pay income tax on dividends. To form a C-corp, you’ll file articles of incorporation with your state.
  • S-Corp: S-corps are similar to C-corps in most ways, but come with a few additional restrictions: you have to have fewer than 100 shareholders and they have to all be U.S. citizens or residents. Unlike C-corps, profits and losses are reported on personal taxes, not unlike an LLC. In addition to filing articles of incorporation, you’ll also need to file IRS Form 2553.

Get Business Insurance

As a pet-sitter, you’re not just dealing with property, you’re dealing with animals whose owners often view them as part of their family. In other words, if something goes wrong, things could get ugly.

Depending on your local laws, you may be required to carry certain types of insurance.

The type of insurance that will probably be of most interest to you is general liability insurance. This protects you in the event of a lawsuit or accident, whether it’s an accidental injury to the animal or if you accidentally damage property within a client’s home. It doesn’t only protect you, however; it also makes you look like a safer option than a business that isn’t covered.

There are other, more specialized types of insurance that are worth taking a look at depending on the specifics of your business. These include:

  • Property Insurance: Protects the property needed to run your business (as opposed to damages you cause to clients’ property).
  • Business Interruption: Covers costs related to unforeseen events that make your business unable to function.
  • Professional Liability (Error and Omissions): Covers the costs of defending your company in lawsuits in cases where your business caused a financial loss.

If you aren’t sure where to look, we can help you.

Invest In Business Software

While not absolutely necessary, you can save yourself and your customers some hassle with strategically chosen business software. For pet sitting, there are probably three types most worthy of consideration.

Payment Processing

Doing business with cash can be convenient when you’re first starting out, but as you grow, you’ll probably be missing out on clients if you can’t accommodate other forms of payment.

Recommended Option: Square

Best Overall Mobile POS


Review Visit Site

Highlights

  • No contract or monthly fee
  • Instant account setup
  • Retail upgrade available
  • Restaurant upgrade available
  • For iOS and Android mobile devices
  • 2.75% per in-person card swipe

Retail POS: Free trial ($60/mo value)

 

Restaurant POS: Free trial ($60/mo value)

 

Square POS: Always free

If you have an iOS or Android device, Square offers an extremely convenient way to accept mobile payments while on the go via a small add-on you plug into your device. It’s also a very scalable service; if you’re running a retail location, there are even more features and service options you can take advantage of.

Best of all, there aren’t any monthly fees to worry about. Square charges between 2.75  – 3.5 percent per transaction (depending on whether you swipe or key in the info), so you’ll want to factor those costs into your expenses.

Scheduling Software

As you add clients, it will get harder to remember their particular preferences, not to mention more difficult to fit them all into your schedule. With booking or scheduling software, you can track your time, note customer needs, and efficiently plan your days’ work. Many of these offer their basic features free of charge.

Accounting Software

Most businesses can benefit from accounting software. What you don’t want is to spend money unnecessarily on one. Wave offers most of the features you need at no cost.

With no monthly fee, you’ll get invoicing, estimates, contact management, expense tracking, accounts payable, and inventory tracking.

Seek Funding

Pet-sitting, especially, if you’re going to your clients, doesn’t have a lot of overhead when you’re first starting out. In the event that you do need to scare up some money to cover starting expenses or equipment, there are a number of options available to you.

Personal Savings

If you can avoid taking on debt, it’s usually a good idea. It may hurt to part with some of your rainy day funds, but you won’t be accumulating expensive interest and fees.

Tap Your Support Network

If you do need money from an outside source, you can often get a better deal from your support system than you can from a private lender.

Keep in mind that this comes with its own risks. You may stress your relationships, especially if you aren’t able to pay back these so-called friendly loans quickly. One way to avoid this is to formalize any agreements you make with friends and family so that everyone fully understands what they’re getting into and what the expectations are. You may even want to draw up a formal contract that outlines any expected payments and return on investment.

Credit Cards

For the relatively low expenses you will encounter when you start a pet-sitting business, credit cards can probably suffice for most of your needs.

The general rules of thumb when it comes to using credit cards effectively are these:

  1. Use credit cards for expenses that you can pay off within their interest-free grace period.
  2. Pick a card with a reward program that matches your spending habits and needs.
  3. Do not take out cash advances on your credit card.

If you follow these rules, you can actually save money by using your credit card to make purchases.

Recommended Option: American Express SimplyCash Plus

SimplyCash Plus Business Credit Card from American Express



Compare

Annual Fee:


$0

 

Purchase APR:


14.49% – 21.49%, Variable

Amex’s SimplyCash Plus offers one of the best cash back programs available without an annual fee. You’ll get 1 percent back on generic purchases, 5 percent back on wireless telephone purchases and office supply stores in the U.S. But it’s the middle tier that’s most interesting. You can select a category of your choosing (airfare, hotel rooms, car rentals, gas stations, restaurants, advertising, shipping, or computer hardware) to get 3 percent back.

It also carries an introductory 0% APR for the first nine months, which can be helpful if you’re just starting out.

Recommended Option: Amazon Business Prime American Express Card

Amazon Business Prime American Express Card


Compare

Annual Fee:


$0

 

Purchase APR:


16.24% – 24.24%, Variable

This one’s a little more niche. But if you find yourself buying supplies and random pet-related doodads on Amazon frequently, you can get a lot of value out of the Amazon Business Prime American Express Card.

If you have a Prime membership, you’ll earn a whopping 5 percent back on purchases made at Amazon.com, Amazon Business, AWS, and Whole Foods Market — or an extra 90 days interest-free grace period for purchases made at those places. Even if you’re not a Prime member, you’ll get 3 percent or 60 days, respectively. You’ll need to spend around $6,000 to recoup the cost of a $119 Prime membership with points alone, but that’s without factoring in money saved through Prime’s programs (shipping, deals, etc).

Personal Loans

If you need more money than you can safely put on a credit card, or need longer to pay it off, you should consider getting a personal loan that can cover business expenses.

There are some disadvantages to taking this route, namely that you’re on the hook rather than your business, but if your credit is good, it’s not the worst option out there.

Recommended Option: Lending Club Personal Loans

lending club logo

Review

Check Rate

Lending Club is a good option for individuals who may not have the strongest credit, but have a good debt-to-income ratio. The borrowing range is fairly narrow at $1k to $40k, but when you’re just starting out, you don’t want to go too deeply into debt anyway. You’ll have three-to-five years to pay it off, which makes it fairly manageable.

Recommended Option: Lendio

Review

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If you’re just entering the alternative loan market for the first time, it can be pretty overwhelming. Lendio takes some of that burden off of you by allowing you to effectively apply to their whole network of lenders with one application.

Need more options? Check out our feature on startup loans.

Create Contracts

If you’ve just been watching your friends’ pets, you’ve probably had an informal agreement about the services you’d provide and the expectations of safety and liability involved. And that was probably enough.

When you’re dealing with strangers in a professional capacity, however, it’s smart to formalize these elements in a contract. This can save you a lot of headaches, if not legal troubles, down the road. You’ll want to include critical information about the pet (when and what they eat, how they are with strangers, pertinent medical history, etc.), what’s included in your services, and the client’s expectations for how their home will be treated under your care (if applicable). You’ll also want to include your fees and rates.

If you can, have a lawyer look it over to make sure it checks out legally.

Market Your Business

Getting the word out is always one of the most challenging parts of getting a business off the ground. The easiest place to start is through word of mouth. Are you already looking after the pets of a family or two? Let them know you’re looking to take on more clients, along with your friends, family, and social contacts.

At some point, you’ll probably want to expand outside the reach of your current contacts, which means advertising. It doesn’t have to be fancy. You can post flyers on bulletin boards and leave business cards in places trafficked by pet owners. Online classified sites like Craigslist can also cover a large audience in your area.

Bolster Your Web Presence

When it comes to promoting small business, the internet is one of those things that’s easy to both over- and underestimate. On the one hand, simply buying an ad and hoping for the best likely won’t yield amazing results. On the other, you do need an internet strategy to grow your business.

It doesn’t have to be fancy, but you’ll probably want a website that details your basic services and contact information. Don’t overthink it. There are a lot of great tools available that can help you build a website.

Remember, too, that social media isn’t just for sharing pictures of your dinner with your friends. You can use to communicate with customers, make engaging content that makes them keep your brand in mind, and announce special deals and service changes.

Final Thoughts

Hopefully, everything we covered doesn’t look too intimidating. If you’re good with animals and don’t mind turning that love into a source of revenue, you can get a pet-sitting business up and running in no time!

Having second thoughts about pet-sitting but are still looking to open a business? Check out our other beginners’ guides.

The post How To Start A Pet Sitting Business: The Complete Guide appeared first on Merchant Maverick.

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Best Fuel Cards For Truckers And Trucking Companies

best fuel cards for truckers

Fuel cards (also known as fleet cards) are unique payment instruments designed to help trucking companies save money on the cost of fuel and maintenance as well as monitor their workforce’s spending. These cards are accepted by fuel vendors that comprise the network of locations that accept the card in question. Generally, these networks will cover over 10,000 gas stations nationwide, though a few such networks feature hundreds of thousands of individual gas stations.

Let’s take a closer look at the fuel cards that best fit your trucking business.

Best for Fuel card
No monthly charges ExxonMobil Business Fleet Card
Small & mid-size companies WEX FlexCard
National coverage Shell Fleet Navigator Card
Rewards Fuelman Advantage Platinum Mastercard

Best For No Monthly Charges

ExxonMobil Business Fleet Card


ExxonMobil Business Fleet Card
Compare

Annual Fee:


$0

 

Purchase APR:


N/A (charge card)

The ExxonMobil Business Fleet card offers a rebate of up to 6 cents per gallon on your fleet’s fuel purchases depending on the total gallons purchased per billing period. Additionally, there are no monthly charges associated with the card and no setup fees.

The ExxonMobil Business Fleet card’s rebate structure is as follows:

  • Less than 500 gallons purchased during billing period =  1¢ per gallon
  • 500 to 3,999 gallons purchased = 3¢ per gallon
  • 4,000 to 6,999 gallons purchased = 4¢ per gallon
  • 7,000 to 9,999 gallons purchased = 5¢ per gallon
  • 10,000+ gallons purchased = 6¢ per gallon

The ExxonMobil Business Fleet Card is a charge card. As such, the card doesn’t carry an APR since you can’t carry a balance from month-to-month.

With the ExxonMobil Business Fleet card, you’ll be able to view all of the following from your online account:

  • Card and driver detail
  • Payment history
  • Available credit
  • Manage invoices and payments
  • Set restrictions on purchase types
  • Set limits for transactions, gallons, and dollar amounts
  • Set specific limits for time-of-day and day-of-week
  • Receive notifications when expenses fall outside your company policies

One word of caution: This card is only good at the 10,000 Exxon and Mobil stations in the US. These stations are most prevalent in the eastern US.

Best For Small & Mid-Size Companies

WEX FlexCard


WEX FlexCard
Compare

Annual Fee:


$24 per card

 

Purchase APR:


N/A

For a fuel card that will both help you save on fuel and cover fuel purchases nearly everywhere your fleet goes, check out the WEX FlexCard.

Like the ExxonMobil Business Fleet Card, the WEX FlexCard is a charge card — but unlike the ExxonMobil card, the WEX FlexCard allows you to carry a balance for up to 26 days. And while the FlexCard’s 3¢ rebate on every gallon of fuel purchased falls short of the maximum rate of the ExxonMobil card, it equals or exceeds said rate if you purchase less than 4,000 gallons of fuel per billing period. As such, it’s a great fuel card for small and mid-sized fleets.

The WEX FlexCard is accepted at over 90% of fuel stations nationwide. This comes out to over 160,000 US refueling locations and 45,000 US service locations.

The Wex FlexCard does carry a monthly fee of $2 per card, though this shouldn’t put that big of a dent in your profits.

In addition to the above features, WEX’s fleet management and fuel management services can, when used in tandem, help you save even more on fuel — up to 15% by the company’s estimation.

Best For National Coverage

Shell Fleet Navigator Card


Shell Fleet Navigator Card
Compare

Annual Fee:


Unspecified “limited fees”

 

Purchase APR:


23.00%, Variable

If you’re looking for the fuel card with the maximum possible coverage, you’d do well to investigate the Shell Fleet Navigator Card.

This fuel card is accepted at fully 95% of gas stations across the US, including all 14,000+ Shell and Jiffy Lube locations. You’re exceedingly unlikely to be left high and dry by the Shell Fleet Navigator Card.

The card comes with spending controls and expense management systems on par with every other fuel card out there. What’s more, the Shell Fleet Navigator card is not a charge card. Instead, the card is akin to a traditional credit card in that you can carry a balance from month-to-month.

The Shell Fleet Navigator Card also offers a rebate of up to 5 cents per gallon of fuel purchased each billing cycle depending on the amount spent. Unfortunately, Shell doesn’t disclose the amount of fuel per month you need to purchase before the 5 cent rate takes effect. Likewise, while the card doesn’t officially carry an annual fee, Shell states that the card may carry “limited fees” — though these fees are not detailed by the company.

Best For Rewards

Fuelman Advantage Platinum Mastercard


Fuelman Advantage Platinum Mastercard
Compare

Annual Fee:


$0

 

Purchase APR:


N/A

The Fuelman Advantage Platinum Mastercard is another card with near total US coverage — you can use this card at any location that accepts Mastercard. But that’s just the beginning of the benefits you’ll get from using this card. (I like to think these cards are named for someone who just happens to be named Fuelman)

With this Fuelman card, you’ll get up to 3¢ per gallon in rebates on your fuel purchases depending on the volume of fuel you purchase each month (sadly the exact volume/rate data is not provided by the company) and an additional 2-3¢ per gallon when you use gas stations that are a part of the Fuelman Discount Network.

This discount network will also get you a 3 5% rebate on purchases at Firestone and Tires Plus Retail Locations.

This card is a charge card and it carries no annual fee.

Best Prepaid Fuel Cards

Let’s change gears here (get it?) and discuss prepaid fuel cards. Now, a prepaid fuel card is not the same thing as an actual fuel card. Essentially, a prepaid fuel card is just a gift card that can be used at a gas station, and as such shares little in common with either fuel cards or credit cards. Nonetheless, prepaid fuel cards can be quite useful for the company whose operations involve a degree of road travel, and, as such, I thought I should mention them here. These cards aren’t for mid-size to large trucking companies.

Shell Refillable Card

The Shell Refillable Card can be used at all Shell locations. Up to $300 can be loaded onto the card at one time. You can track the balance and your spending online.

If your company’s driving needs are limited and you want to make sure only fuel is purchased on the company dime, consider using the Shell Refillable Card.

ARCO Prepaid Fuel Card

The ARCO Prepaid Fuel Card is nearly identical to the Shell Refillable Card, except you use it at ARCO stations. It is a good prepaid gas card to use on the west coast where most ARCO stations are located.

If you’re a west coast company with limited driving needs, you might want to give ARCO Prepaid Fuel cards a look.

Are Fuel Cards Worth It?

Let’s move on to the larger question of whether or not fuel cards are worth getting in the first place.

If your business uses two or more company vehicles for travel and your company purchases over 1,000 gallons of fuel each month, it may be worth it to get a fuel card. This is true for the following reasons:

  • Fuel cards come with in-depth purchasing controls to ensure your employees are using the company card for driving-related expenses only
  • Advanced analytics can improve your drivers’ efficiency
  • Monthly/annual fees tend to be small or nonexistent
  • Save money, both on gas purchases and on repair/maintenance costs
  • Advanced GPS apps that point the way toward in-network gas stations and service centers

Of course, the fact that fuel cards can only be used to purchase fuel and repair/maintenance services means that fuel cards are much less flexible than credit cards. Additionally, rewards programs associated with fuel cards tend to be more limited than those of credit cards, as only certain gas stations participate in said rewards programs.

Also, consider the fact that most fuel cards are charge cards. This means you won’t be able to carry a balance from month-to-month, giving you less leeway when paying your bills. Also, the fuel cards that do allow you to carry a balance never come with an introductory 0% APR offer. In fact, fuel cards just about never offer any signup bonuses.

What To Look For In A Fuel Card

Here’s what you need to keep in mind when looking for a fuel card:

  • Get a card that fits your location — Many fuel cards can only be used at certain gas station chains or within networks that cover certain regions of the country and not others. Look into exactly where a fuel card can be used before deciding on one.
  • Get a card that fits the amount of fuel you purchase each month — Many fuel cards offer rebates on fuel purchases, but these rebates are often tied to how much fuel your company buys each month. Try to determine how much fuel per month your company will be using before getting a fuel card. This way, you can find the card with a rebate program that best caters to your fuel “sweet spot.”
  • Understand how the fuel pricing works when considering a fuel card — Some fuel cards allow you to batch your fuel purchases after a certain length of time. This means you may be able to pay less than the price listed at the pump, but this pricing scheme can also come with its own fees and requirements. Be sure to understand how pricing works before obtaining your fuel card.

Final Thoughts

Trucking companies have their own particular financing needs, just like any specialty industry. The fuel card is one of the tools by which your business can save on the cost of fuel and keep employee spending under control.

To learn more about how to set up your trucking business for growth, let Merchant Maverick lend you a hand.

  • Best business loans for trucking companies
  • Best free credit score sites
  • How to improve your score

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How To Start And Fund An Amazon Business

Have you been thinking about starting an Amazon business? If you said “yes,” and you’re not thinking about a rainforest logging company, you’re probably interested in plugging into the world’s largest e-commerce platform.

As of 2018, Amazon accounted for nearly 50 percent of eCommerce transactions (eCommerce accounts for somewhere north of 10 percent of overall retail sales). If you’re not sure how to tap into that action, you’re not alone. Below, we’ll look at both the necessary and optional steps it takes to get an Amazon business up and running.

Learn How To Sell On Amazon

When people talk about “Amazon businesses,” they’re usually talking about the Fulfillment by Amazon (FBA) business model. Under an FBA arrangement, Amazon will warehouse and ship your business’s products from their own fulfillment centers. This allows you to take advantage of Amazon’s well-developed storage and shipping infrastructure and processes. It also grants you access to Amazon’s Prime customer-base, most of whom will be looking to buy products that qualify for 2-day shipping. Be aware, however, that FBA comes with both storage and fulfillment fees (which, notoriously, can change at any time), so you’ll need to do some math to figure out if you’re saving money with the service.

Already have a lot of space and want to handle the shipping costs yourself? Or are you trying a dropshipping model? You can still sell on Amazon without taking the FBA route. You can even still tap into the Prime market via Amazon’s Seller Fulfilled Prime (SFP) program. In order to qualify, your business has to:

  • Offer premium shipping options
  • Ship 99% of your orders on time
  • Have an order cancellation rate of less than 0.5%
  • Use Amazon Buy Shipping Services for at least 98.5% of orders
  • Deliver orders with Amazon-supported SFP carriers
  • Agree to Amazon’s Returns Policy
  • Allow Amazon to deal with all customer service inquiries
  • Pass a trial period to demonstrate compliance with the above, during which the Prime badge will not be displayed on your items

At the time of writing, there was a waitlist for the SFP program, so bear in mind that you may not be able to jump into it immediately.

Finally, you can simply ignore all this Prime business (and customers, potentially) and just sell products on Amazon.

Decide What You’re Going To Sell & Where You’ll Get It

This is arguably the hardest part of starting an Amazon business. There are countless products you could deal in, but far fewer you should deal in.

Your starting budget can help narrow things down a bit. You want to be able to stock enough inventory to build a brand, not just sell a couple of items and then disappear. Once you have some items in mind, you’ll need to do some research to get a sense of costs and selling prices and see if there’s a niche for that product that you could occupy.

There are numerous ways to go about this, from brute-forcing your way through Amazon’s categories and making a spreadsheet to using popular tools like JungleScout to help find and rate opportunities. Be sure to check out other sales platforms to see the price point at which they’re selling the product. If you’re in the FBA program, you can also use Amazon’s FBA calculator to help sift through data.

Figuring out where to source a product is another part of the puzzle. Do you have a hot connection that can get you products at cost? (Alibaba is a popular tool for finding suppliers, for example.) Are you going to buy popular brands when they’re on sale at retail and then sell them at a higher price point? Are making a product yourself that will compete with similar products on Amazon? Do you need to make dropshipping arrangements with a third party? Remember to think about how sustainable your sourcing method is when creating your strategy.

Finally, also consider the nature of the item you’re sending. Will it sell year-round? Can it be shipped safely without breaking? Is it efficient to ship? Are there state-specific restrictions to consider? The fewer variables you have to worry about, the better.

Determine How Much Money You’ll Need

Once you know how much money you’ll need to launch your business, you can figure out the rest of your costs.

Selling on Amazon, as you can imagine, isn’t free — but it doesn’t have to be expensive. If you’re commitment-shy and don’t have a ton of product to move, you can get by on as little as $0.99 per sale. If you’re moving more product, you’ll want to budget $39.99/mo for a Professional account (more on that later).

If you’re going the FBA route, you’ll need to account for Amazon’s fulfillment and monthly inventory fees. The former vary by the weight of the item and, at time of writing, start at $2.41. The latter vary by time of year and the size of the items, ranging from $0.48 to $2.40 per cubic foot.

You’ll probably want to also invest some money in presentation and branding to help your business stand out among competitors. How much this costs can vary depending on who you hire (unless you’re a competent graphic designer yourself), but budget between $200-$300 to get something you’ll be proud of.

Finally, if you’re doing your own fulfillment, make sure you can cover shipping costs.

Determine How You’ll Get Funding

It’s not necessarily that expensive to start an Amazon business, but what do you do if you don’t have the funds to cover your starting expenses? Here are some options:

Personal Savings

The first place you should probably look for spare cash is your own savings. You saved up for a reason, right? Investing in your new business is as good a reason as any.

The nice thing about using your savings is that you don’t have to worry about debt or accumulated interest.

The downside? If your business is a bust, you’ve lost your savings.

Tap Your Support Network

Another option, especially if you don’t have much in personal savings, is to ask friends and family for a loan. Unlike a private lender, your support system probably isn’t trying to make a profit off of you.

Keep in mind that this comes with its own risks. You may stress your relationships, especially if you aren’t able to pay back these so-called friendly loans quickly. One way to avoid this is to formalize any agreements you make with friends and family so that everyone fully understands what they’re getting into and what the expectations are. You may even want to draw up a formal contract that outlines any expected payments and return on investment.

Credit Cards

You’ve probably been warned about leaning too heavily on credit cards, and it’s generally not bad advice. The interest rates can be murder if you carry a balance on your card. However, for purchases that you can pay off quickly, credit cards are actually one of the best ways to buy, especially if you have a card with a reward program that matches your purchasing needs.

Just remember to pay off your credit cards every month, within the interest-free grace period. If your purchase is too large for you to be able to comfortably do that, you’ll probably want to consider another option.

Note: Avoid taking out cash advances on your cards unless absolutely necessary. They come at a very high cost.

Recommended Option: Amazon Business Prime American Express Card

Amazon Business Prime American Express Card


Compare

Annual Fee:


$0

 

Purchase APR:


16.24% – 24.24%, Variable

You’re going to be spending a lot of time on Amazon, and possibly buying through it, so the Amazon Business Prime American Express Card may give you the most bang for your buck.

If you have a Prime membership, you’ll earn a whopping 5 percent back on purchases made at Amazon.com, Amazon Business, AWS, and Whole Foods Market — or an extra 90 days interest-free grace period for purchases made at those places. Even if you’re not a Prime member, you’ll get 3 percent or 60 days, respectively. You’ll need to spend around $6,000 to recoup the cost of a Prime membership with points alone, but that’s without factoring in money saved through Prime’s programs (shipping, deals, etc).

Personal Loans

Business loans can be hard to come by for new businesses, but you — the human being who owns the business — have presumably been around long enough to acquire a credit history. You can use that to your advantage by getting a personal loan for business purposes.

There are some disadvantages to taking this route, namely that you’re on the hook rather than your business, but if your credit is good, it’s not the worst option out there.

Recommended Option: Lending Club Personal Loans

lending club logo

Review

Check Rate

Lending Club is a good option for individuals who may not have the strongest credit, but have a good debt-to-income ratio. The borrowing range is fairly narrow at $1k to $40k, but when you’re just starting out, you don’t want to go too deeply into debt anyway. You’ll have three-to-five years to pay it off, which makes it fairly manageable.

Recommended Option: Lendio

Review

Visit Site

If you’re just entering the alternative loan market for the first time, it can be pretty overwhelming. Lendio takes some of that burden off of you by allowing you to effectively apply to their whole network of lenders with one application.

Need more options? Check out our feature on startup loans.

Lines Of Credit

If you anticipate needing to make a lot of smaller purchases over a long period of time, or even just want some “insurance” to fall back, you may want to consider a line of credit.

A line of credit works a bit like a credit card in that you can tap it whenever you want, in whatever amount you want, so long as your purchase doesn’t exceed your credit limit. Most lines of credit are revolving, which means that, as you pay them off, that credit becomes available for you to use again.

In contrast to credit cards, lines of credit usually have lower interest rates, making them better for the times you have to carry a balance. However, many do have annual fees and some charge a fee whenever you tap them, and they can take up to 24 hours to process your request. You also generally (there are exceptions) won’t find the generous rewards programs you’ll find with credit cards.

Recommended Option: Fundbox

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Fundbox provides lines of credit up to $100,000 to U.S. businesses. There’s no minimum credit score, you just have to have annual revenue of at least $50,000.

Fundbox charges based on the amount you draw, but fees start at 4.66%. Repayments are made weekly over 12 or 24 weeks.

Vendor Financing

Vendor financing is a very specialized form of business loan where a company will lend a buyer a sum of money, which the buyer then uses to buy inventory from the vendor.

Recommended Option: Amazon Lending

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Did you know Amazon offers loans to sellers on its platform? If you didn’t, you’re not alone. Amazon doesn’t really advertise the service much, and you can only access it by invitation. Knowing that it is an option, however, may be useful should it arise.

Amazon loans range between $1,000 and $750,000, and must be used to purchase inventory to sell on Amazon. Rather than being based on your credit score, Amazon loans are based on your performance on the site.

Purchase Order Financing

Another highly specialized type of financing that sellers can tap into is purchase order financing (sometimes just “purchase financing”). Basically, purchase financing is used to fill large orders that may exceed your current inventory or your ability to restock with cash on hand. A purchase financer will generally require confirmation of the order and proof that your company has experience handling orders of this size.

Recommended Option: Behalf

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Behalf can offer businesses between $300 – $50,000 in purchase financing for most types of inventory. Term lengths are pretty short (1 – 6 months), and you’ll be charged 1 – 3 percent interest every month. Payments are made weekly or monthly, with weekly payers receiving a 10 percent reduction in their borrowing fees.

ROBS

If you haven’t heard of Rollovers as Business Startups (ROBS), don’t feel bad. They’re extremely niche products for entrepreneurs with retirement accounts like 401(k)s.

For a fee, a ROBS provider allows you to use money from your retirement account to pay for startup costs without incurring the tax penalty you normally would by tapping those funds early.

As is the case with personal savings, you are risking your own money.

ROBS will be overkill for most new businesses, but if your startup costs look like they’re going to pile up, keep them in mind.

Recommended Option: Guidant Financial

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If you’re in the market for a ROBS, it’s worth checking out Guidant Financial. If your retirement account has at least $40k in it, you can roll over up to 100 percent of your funds.

Need more options? Check out our feature on startup loans.

Register Your Business

If you don’t want to be selling products under your birth name, you’ll probably want to register your business.

This part is technically optional, but if you’re planning to build your business into more than an occasional source of freelance income, you should probably register your business.

If you do nothing at all, your business will default to a sole proprietorship (or a partnership, if you’re starting it with someone else). This essentially means that you’ve started a business with your own name. If you want to change it to something else, you can file a DBA (Doing Business As), which will protect your new business name and allow you to–you guessed it–do business under that name.

Sole proprietorships have the advantage of being cheap and easy to start. Your taxes will also be easier to file (and lower) than they would generally be with other forms of incorporation. Keep in mind, however, that for liability purposes, sole proprietorships and the individuals behind them are essentially one and the same.

Other forms of incorporation will require a bit more work and come with their own advantages and disadvantages.

Here are the most popular ways to incorporate:

  • Limited Liability Corporations (LLCs): If you’ve seen LLC after a corporation’s name, you’re dealing with this type of company. LLCs offer limited liability protection for their owners without the full complexity of a corporation. Each state has its own rules for how to start and maintain an LLC, and you don’t necessarily have to register your LLC in the state where you’re doing business (although you’ll generally want to). LLC owners report their business earnings and losses on their personal taxes.
  • C-Corp: This is the “basic,” default form of incorporation. Shareholders are considered the owner(s) of the company and receive limited liability protection; however, the business decisions are made by corporate officers who may or may not be shareholders. The corporation is taxed separately and shareholders pay income tax on dividends. To form a C-corp, you’ll file articles of incorporation with your state.
  • S-Corp: S-corps are similar to C-corps in most ways, but come with a few additional restrictions: you have to have fewer than 100 shareholders and they have to all be U.S. citizens or residents. Unlike C-corps, profits and losses are reported on personal taxes, not unlike an LLC. In addition to filing articles of incorporation, you’ll also need to file IRS Form 2553.

Get Business Insurance

Depending on where you incorporate, business insurance may be optional or mandatory, but since you’re going to be dealing with a lot of tangible goods shipped through the postal service to remote customers, you’ll probably want to consider it.

General liability insurance can protect you in the case of lawsuits or accidents, including property damage and personal injury claims against your business. It can also make your business seem more professional to prospective clients.

There are other, more specialized types of insurance you may want to consider depending on what you’re selling and to whom. These include:

  • Property Insurance: Protects the property needed to run your business.
  • Business Interruption: Covers costs related to unforeseen events that make your business unable to function.
  • Professional Liability (Error and Omissions): Covers the costs of defending your company in lawsuits in cases where your business caused a financial loss.

Create An Amazon Seller Account

Access to the platform is pretty straightforward and involves creating an Amazon account if you don’t already have one. You’ll be asked for information about your business, tax information, product information, billing and deposit accounts, and compliance with the Amazon Services Business Solutions Agreement.

Amazon offers two plans:

  • Professional: $39.99/month, grants access to order reports and order-related fees, selling in multiple categories, and the ability to customize shipping rates
  • Individual: $0.99 per sale closing fee on each item you sell on Amazon.

If you plan on doing more than just the occasional sale, you’ll probably want to choose Professional.

List Your Inventory

Now that you’re ready to go, you just need your potential customers to be able to see your product.

From your Amazons Seller account, under the inventory tab, you can add a product. You can then either search Amazon’s catalog to see if that product is already listed or create a new listing. If your product category is restricted, it will need to be approved before you can get beyond this stage, so if possible, try to find a rationale to categorize it into an unrestricted one.

At this point, you can either make your product go live (if you have the inventory ready to be shipped) or simply list it if you need to send your inventory to Amazon (in the case of FBAs). You can then fill in the information about your product. If you need a UPC code, you can buy one online.

There are a number of different strategies for getting your products to stand out on Amazon. Search engine optimization (SEO) strategies will serve you well here, so be sure to identify useful keywords that will help customers find your products. Another critical element is taking good pictures of your products so they’ll look appealing on the site. If you aren’t confident that you can take quality pictures yourself, you may want to spring for some professional ones.

A lot of other things can also affect your ranking, from conversion rates to customer reviews, pricing, time spent by customers on your page, bounce rate, and more, but the guiding rule is this: Amazon likes sellers who make them money, and will promote the ones they feel most reliably turn queries into sales and create satisfied and returning customers.

Final Thoughts

Amazon has changed the way many people shop, but it has also has provided sellers with a potentially low-cost way to get tangible products to customers. Competition is intense on the platform, but shrewd salespersons can still take advantage of its unparalleled convenience.

The post How To Start And Fund An Amazon Business appeared first on Merchant Maverick.

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6 Free Square Tools To Make Running Your Small Business Easier

If you own a business, you don’t need anyone to tell you about the value of time-saving tools. Personally, whenever I uncover something that unexpectedly makes business run more efficiently, it can almost feel like winning the lottery — time is that important to me. If you juggle a lot of responsibilities during your day, you probably feel the same way. That’s why I was pretty stoked to pull back the curtain and see what’s really behind the scenes when it comes to Square — one of the most popular payment processing apps available. 

In this post, we’ll discuss some of the tools you may not have heard about that are available with any standard Square account. While I also get pretty excited about some of the premium options on offer (like Square’s email marketing and CRM tools), we are going to stick with the freebies in this post. Keep reading to learn about tools you can start using today that may help you do business a little smarter.

Note: Keep in mind, we’re not touching on all of the free software and tools you get with Square — just some of the most valuable ones. Check out our in-depth Square review for a closer look at everything Square has to offer.

Inventory Management

When we talk about what is waiting when you open up a free Square account, one of the most important tools is your inventory management. Good inventory management is so important to keep your customers happy and ultimately help support your bottom line. Understanding what is most popular and identifying your best sellers can help you not only maintain the right amount of stock but support your promotional efforts as well.

So let’s start with the basics. After you enter in an item in your Square dashboard or the POS app, you can add the current stock amount, enable tracking, and set up a low stock alert right from the same screen. Whether you ring up the item from your POS, virtual terminal, or send an invoice, Square adjusts your stock automatically.

You can add item variants as well. Add different price points for sizes, add-ons, or customize however you like. Just name the variant, set the price, and add a unique SKU if needed. And if you sell in bulk, you can use Square’s variable price point feature to leave the price open based on the weight/quantity sold. 

Need a customizable option like a topping change, a special dietary adjustment, or another type of swap-out? You can create modifiers for that, too! Unlike item variations, modifiers don’t decrease inventory accounts. You can opt to assign a price to your modifier, however.

When it comes to managing your physical stock, it is worth mentioning that the free POS account isn’t set up to print barcodes for your SKUs. Some business owners use a Dymo label printer as a workaround. If you have a lot of inventory and need a more robust solution for advanced inventory management (including barcode scanning and printing) in one solution, Square for Retail may be worth your while. Check out our full Square for Retail review for pricing and a better look at all the extra inventory-related features included with the POS. 

Customer Directory

small business loyalty program

When you use Square’s customer directory, the amount of data you have access to automatically builds with each sale. With just a swipe of the card, your list collects data such as your customers’ names, when they visited which location, and their visit frequency. During the sale, your customer may also have entered in their email address with you to get a digital receipt. Of course, if you are feeling bold, you can also ask your customers one-by-one for their email addresses so you can start building a healthy list.

Square’s customer database is accessible through Square Point of Sale or through the Square Dashboard. Under each customer in your directory, you can add a note, upload a file, view any feedback they have left you on their receipts, or create an invoice to send directly (more on that below).

When all of these customer insights build over time, you can start to get a clearer picture of who your loyal customers are, who has visited more than once, and who hasn’t visited you in a while. You can also see what their favorite products are — all of which is useful data for your business in general, and especially for marketing purposes. 

Again, the Square Customer Directory is entirely free to use, and it syncs with all of Square’s other tools — that includes paid software options such as loyalty and email marketing. The Square email marketing tool lets you segment customers, then customize email campaigns based on their habits. Square has pay-as-you-go pricing at 10 cents an email, or you can opt for a monthly subscription to send unlimited emails. Square offers a 30-day free trial for an email marketing subscription, and pricing starts at $15/month for up to 500 customers.

Card On File

deferred interestYou can make it easier for your repeat customers to order by phone or for a future invoice by saving your customer’s credit card information using Square’s Card on File feature. Be aware that your customers have to “sign off” so you can appropriately save their card on file, however. If you are completing a sale on your computer through Square’s Virtual Terminal, you will be prompted to print out the approval release and have your customer sign it. Keep this document in a safe place, because it proves you received their permission to store their card and can protect you from chargeback issues.

If you are at your free Square POS app, your customer can approve saving the card on file by entering in their zip code at the permission screen. After that, you can process their payments quickly and easily with no need to present the card. While it costs nothing to store a card on file or use the feature regularly, keep in mind that you will pay a little more with each transaction (3.5% + $0.15 per transaction instead of 2.75% per swipe/dip/tap) because they process as card-not-present, rather than card-present.  

Is Card On File Secure?

What’s the Difference Between Chip-and-PIN and Chip-and-Signature Cards

Square lets you store your customer’s credit card information with their approval, and yes, it’s fully compliant with the payment security standards set up by the PCI-DSS. That’s because when you enter credit card data, it is only going through the secure Square app. Also take note that when you enter in credit card data — whether during a sale or saving a card on file, the full number isn’t viewable to your or your staff once it’s entered in the system.

Securely saving customer card data is vital to your financial protection as a business and prevents very costly fraudulent risks. For more about Square’s security, check out our related post, Is Square A Secure Way To Accept Credit Card Payments?

Gift Cards

Gift cards may not be the first thing you think of when it comes to business tools, but here are some pretty neat statistics for you: In a 2018 press release, First Data shares a study that found that consumers, on average, spend $59 over the original value of the gift card they receive. Not only that, but shoppers plan to spend 55% of their annual gifting budget on gift cards. That is no small potato when it comes to amping up your revenue.

If I’ve piqued your interest, I have some more good news. Square’s digital gift cards are completely free for you to sell. If you want to offer physical gift cards, you could start with a stock of 20 for $40 or opt for higher quantities with a significantly lower cost with each tier. When your customer pays for the gift card using a credit or debit card, standard processing fees will apply. (There’s no charge for payments made with cash.) When it comes time for the gift recipient to spend with you, you won’t face any additional costs. Square treats this transaction like cash, and they only deduct the amount of the sale from the card. And it’s great that you don’t need to pay any monthly fees to accept gift cards — you just pay the cost of the physical cards (if you want them) and any associated payment processing when purchased. 

Invoicing & Installments

Square Invoice Tutorial

When it comes to invoicing clients, Square makes it pretty easy. First, you can send an unlimited amount of professional-looking invoices for free. And instead of your customer having to call you with their number or waiting for a paper check, they follow the prompts and pay securely online. You can also send files, images, contracts, or attach information along with the invoice.

If you sell larger ticket items and want to finance your customers, you may also be interested in Square Installments. With this service, you can let your customer pay over time, while getting all of the funds upfront from Square. That’s because Square takes the risk by checking their credit and approving or denying the purchase. To find out more about letting your customers pay by installments, check out How Does Customer Financing With Square Installments Work?

If you want to assume more of the risk or set up a layaway program, however, you can also send out a regular invoice to request a down payment or partial payment as well. There is simply a lot of flexibility afforded with invoicing and installments. Read our Square Invoices Review to find out more about this tool and how to use it for your business.

Virtual Terminal

 

Don’t have a card reader handy? Does a customer want to pay over the phone? You can accept payments securely at your own computer when you log into Square dashboard and go to your Virtual Terminal. There are many scenarios when taking payments at your virtual terminal can empower your business model — and it makes for a great backup if other devices are misbehaving. 

In any case, you can still take payments quickly via Square’s Virtual Terminal. You can manually enter in the credit card information, or you can pull up a customer in your directory and charge a card you have saved on file. If you have a Mac or Chromebook, you can still connect a basic magstripe reader and swipe the card at your computer, too! 

Square charges no software fees to use the virtual terminal and it’s included with all free Square accounts, but you will still have to pay transaction costs. With keyed entry, you’ll pay 3.5% + $0.15 per transaction, or 2.75% for swipe transactions.

Square Card

At first glance, the Square Card may seem like just another line of credit, but it isn’t. The Square Card is a debit card that gives you instant access to any of the funds that are in your Square account in real time. So why are so many business owners stoked about the Square Card? For one, it can help manage and organize cash flow. One way to separate business expenses from everything else is to keep all of your business expenses on your Square Card. It makes sense because you’ll also always have an itemized list of exactly what you spent at the Square app under “Card Spend.”

Keep in mind that once you get the ball rolling with your Square Card, your funds are automatically going to sit in your Square balance unless you manually transfer funds into a different account. You can do so at any time and Square will deposit funds in the next 1-2 business days. If you want your funds deposited into your main bank account faster, you can also opt for a same-day instant deposit for the fee of 1% of the total amount.

When it comes time to spend your balance, the Square Card is a debit card accepted at any merchant that takes MasterCard. As far as cost, the Square Card is completely free with no annual or usage fees whatsoever. The other cool bonus is that you get a 2.75% discount at all other Square merchant locations. If you have a Square account, you can request your free Square Card under Deposits at the Square Dashboard. Note that Square doesn’t automatically send you a card when you open your account.

Is Square Right For You?

There is no doubt that Square offers an abundance of tools and add-on software apps that can help you run your business more efficiently. Utilizing inventory management tools can help you stay on top of the ebb and flow of demand, and payment processing options offer flexibility when you need it.

We’ve only scratched the surface when it comes to Square’s tools because there are many layers to Square’s solutions. Check out our Square Review to get even more details about features and pricing so you can make the decision that’s right for you. You can also set up a free Square account and play around in the dashboard and check out the tools yourself.

The post 6 Free Square Tools To Make Running Your Small Business Easier appeared first on Merchant Maverick.

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A Complete Guide To Chase Business And Personal Credit Cards

chase bank credit cards

If you’ve been shopping around for a new credit card, whether for personal or business use, it’s likely you’ve come across a Chase credit card or three. In fact, it would be hard not to — between its own branded credit cards and its co-branded partner cards, Chase has 28 credit cards on offer. That’s a lot of credit cards!

Wouldn’t it be convenient if somebody were to gather pertinent information on every Chase credit card, compile that information into an article, then present it to you via The Internet? Well, fret not, for that day has arrived. Here’s a rundown of every Chase credit card and what each one has to offer you.

(For a look at today’s top business credit cards from Chase and other credit card companies, check out our piece on the top business credit cards of 2019.)

Chase Credit Card Details
Chase Ink Business Preferred Business card for earning points
Chase Ink Business Cash Business card for earning cash back
Chase Ink Business Unlimited Business card for flat-rate cash back
Southwest Rapid Rewards Premier Business Business card for Southwest travel
United Explorer Business Business card for United travel
Mariott Rewards Premier Plus Business Business card for Marriott loyalists
Chase Freedom Personal cash back card with a 15-month 0% intro APR
Chase Freedom Unlimited Flat-rate cash back card with a 15-month 0% intro APR
Chase Sapphire Preferred Flexible travel rewards card
Chase Sapphire Reserve High-end travel rewards card
Chase Slate No annual fee card for credit building
Southwest Rapid Rewards Priority High-end Southwest travel card
Southwest Rapid Rewards Plus Southwest travel card
Southwest Rapid Rewards Premier Southwest travel card with an anniversary points bonus
United Explorer United Airlines travel rewards card
United TravelBank United travel rewards card with no annual fee
United MileagePlus Club Expensive travel card with high-end perks
British Airways Visa Signature British Airways loyalty card w/ large signup bonus
Aer Lingus Visa Signature Aer Lingus travel rewards card w/ transferable rewards
Iberia Visa Signature High points-earning travel card
Marriott Rewards Premier Plus Personal version of the Marriott Rewards Premier Plus Business
The World Of Hyatt Hyatt loyalty card with elite rewards
Disney Premier Visa Card for earning Disney Rewards Dollars
Disney Visa Card for earning Disney Rewards Dollars with no annual fee
IHG Rewards Club Premier Card for earning 10X points at IHG Properties
Starbucks Rewards Visa Card for earning Starbucks Stars
Amazon Rewards Visa Signature 5% Amazon rewards for Amazon Prime members
AARP Credit Card from Chase Cash back card with no annual fee

Business Credit Cards Offered By Chase

1) Chase Ink Business Preferred

Chase Ink Business Preferred



Apply Now 

Annual Fee:


$95

 

Purchase APR:


18.24% – 23.24%, Variable

The Chase Ink Business Preferred card is a great card for business owners looking to get rewarded for their travel purchases. The Ink Business Preferred will see you earning 3 points for every $1 spent on the first $150,000 in combined purchases on travel and select business categories each year.

The Ink Business Preferred also offers an exceptional bonus offer. You’ll get 80,000 points after you spend $5,000 on purchases in your first 3 months of card use, which equates to $1,000 toward travel rewards when you redeem through Chase Ultimate Rewards.

It’s the most “high-end” of the three business credit cards Chase currently offers (not counting the co-branded cards). Unfortunately, this means that unlike the others, this card carries a $95 annual fee.

Image

2) Chase Ink Business Cash

Chase Ink Business Cash



Apply Now

Annual Fee:


$0

 

Purchase APR:


15.49% – 21.49%, Variable

With no annual fee, the Chase Ink Business Cash is all about — quelle surprise! — the cash back.

Here’s the card’s cash back structure:

  • Earn 5% cash back on the first $25,000 spent per year in combined purchases at office supply stores and on internet, cable, and phone services
  • 2% cash back on the first $25,000 spent per year in combined purchases at gas stations and restaurants
  • 1% unlimited cash back on all other purchases

Chase Ink Business Cash℠ Learn More Earn $500 Bonus Cash Back 

3) Chase Ink Business Unlimited

Chase Ink Business Unlimited


chase ink business unlimited
Apply Now 

Annual Fee:


$0

 

Purchase APR:


15.49% – 21.49%, Variable

Chase Ink Business Unlimited is a cash back business card for business owners who would rather not have to worry about which purchases will earn more points than other purchases. The card gives you a flat 1.5% cash back on all purchases with no limit to the number of points you can earn per year. Nice and simple.

As with Ink Business Cash, there’s no annual fee. And like the Ink Business Cash (but unlike the Preferred card), the Ink Business Unlimited offers a 0% intro APR on purchases and balance transfers for 12 months.

Now, let’s check out Chase’s partner business cards.

4) Southwest Rapid Rewards Premier Business Card

If your business has you flying frequently with Southwest Airlines (and only Southwest — Southwest has no airline partners), Chase’s Southwest Rapid Rewards Premier Business card may intrigue you.

You’ll get a hefty bonus offer: 60,000 points after you spend $3,000 on purchases in the first 3 months. You’ll then get:

  • 2 points per $1 spent on Southwest purchases and Rapid Rewards hotel and car rental partner purchases
  • 1 point per dollar spent on everything else

The card carries a $99 annual fee.

5) United Explorer Business Card

This business card is designed to reward the business traveler who flies United. A bonus offer of 75,000 miles awaits you if you spend $5K on purchases in the first 3 months.

You’ll earn 2 miles per dollar spent on all United purchases as well as on purchases at restaurants, gas stations, and office supply stores (1 mile per dollar on all other purchases). You’ll also get such perks as a free checked bag (a $120 value per round trip), two one-time United Club passes each year, and priority boarding for you and any companions on the same reservation.

The card carries a $95 annual fee after the first year, which is free.

6) Marriott Rewards Premier Plus Business

Here’s a business travel card for those who like to stay in Marriott hotels. Similar to Chase’s other branded partner business cards, you’ll get a 75,000 point bonus for spending $3K in the first 3 months.

When you use your Marriott card at participating Marriott and Starwood properties, you’ll get an impressive 6 points for every dollar spent. You’ll get 2 points per dollar on all other spending. The card does carry a $95 annual fee, however.

Personal Credit Cards Offered By Chase

7) Chase Freedom

Chase Freedom



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Annual Fee:


$0

 

Purchase APR:


17.24% – 25.99%, Variable

The Chase Freedom card is a simple personal credit card with no annual fee, a 15-month 0% intro APR period, and rotating rewards categories.

Earn 5% cash back on up to $1,500 in combined purchases in bonus categories per quarter. The bonus categories change on a quarterly basis. You’ll earn 1% cash back on all other purchases.

8) Chase Freedom Unlimited

Chase Freedom Unlimited



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Annual Fee:


$0

 

Purchase APR:


17.24% – 25.99%, Variable

The Chase Freedom Unlimited card resembles the Chase Freedom card in almost every way — same lack of an annual fee, same 15-month 0% APR period, same signup bonus ($150 after you spend $500 on purchases in your first 3 months). The one real difference lies in how you accumulate cash back.

Instead of having to worry about rotating 5% cash back categories, the Freedom Unlimited offers a flat 1.5% cash back on every purchase.

9) Chase Sapphire Preferred

Chase Sapphire Preferred



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Annual Fee:


$95 ($0 the first year)

 

Purchase APR:


18.24% – 25.24%, Variable

The Chase Sapphire Preferred card is a personal travel rewards card from Chase. You’ll get 2 points for every dollar spent on travel and dining and one point per dollar on everything else.

When you redeem your points for Ultimate Rewards portal purchases, your points will be worth 1.25 cents apiece. The card carries a $95 annual fee, waived for the first year.

10) Chase Sapphire Reserve

Chase Sapphire Reserve



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Annual Fee:


$450

 

Purchase APR:


17.99% – 24.99%, Variable

Want a high-end travel card with great perks and high points earning potential? Don’t mind paying a huge annual fee of $450 a year? Chase’s exclusive Sapphire Reserve may be right up your alley.

With the Sapphire Reserve, not only will you earn 3 points per dollar spent on travel and dining (as opposed to 2 with the Sapphire Preferred), but your point value (when redeemed through the Ultimate Rewards portal) will be 1.5 cents piece. Plus, you’ll get some great luxury perks, such as a $300 annual travel credit, a fee credit for Global Entry or TSA PreCheck, and Priority Pass Select lounge access.

11) Chase Slate

Chase Slate



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Annual Fee:


$0

 

Purchase APR:


16.99% – 25.74%, Variable

The Chase Slate card is unlike most of the cards in Chase’s portfolio in that its purpose is to help you build your credit and get out of debt. There’s no signup bonus and no rewards to earn. It’s not an exciting card, but it is a utilitarian one.

The Chase Slate card charges no fee for balances transferred to it within 60 days of opening your account. Combine that with an intro 0% APR period of 15 months, no annual fee, and free access to your FICO score, and you’ve got a card that helps smooth out your finances.

Chase currently offers 17 personal partner cards — mostly travel rewards cards. Let’s do a quick rundown of each of them.

12) Southwest Rapid Rewards Priority

If you don’t mind a $149 annual fee, Chase’s Southwest Rapid Rewards Priority card will deliver you more benefits than any other Southwest-branded card.

You’ll get 2 points per dollar spent on Southwest purchases and Rapid Rewards hotel and car rental partner purchases, and 1 point per dollar on everything else. But that’s just the beginning. You’ll also get the following:

  • 7,500 anniversary points each year
  • $75 annual Southwest travel credit
  • 4 upgraded boardings per year
  • Get 20% back on in-flight purchases
  • A host of retail and travel protections

13) Southwest Rapid Rewards Plus

The Southwest Rapid Rewards Plus card is the less-exclusive sibling of the Rapid Rewards Priority card. The annual fee is a more reasonable $69, and you’ll get some nice rewards, even if they don’t rise to the level of the Priority card’s rewards.

Just as with the priority card, you’ll get 2 points per dollar spent on Southwest purchases and Rapid Rewards hotel and car rental partner purchases and 1 point per dollar on everything else. You’ll also get an annual anniversary bonus of 3,000 points and other travel benefits. Unfortunately, there is a 3% foreign transaction fee.

14) Southwest Rapid Rewards Premier

The Southwest Rapid Rewards Premier rounds out the three Southwest-cobranded Chase personal travel cards. The Premier card has a $99 annual fee, right between that of the Plus and the Priority card. Call it the middle child of the Chase Southwest personal cards.

The points-earning structure is the same as that of the other two Southwest personal cards. Along with that, you’ll get a 6,000 point anniversary bonus each year and 1,500 tier-qualifying points for every $10,000 spent on the card each year — up to 15,000 annually. These tier-qualifying points help you reach A-List or A-List Preferred status faster than you otherwise would.

15) United Explorer

The United Explorer card is one of three United-cobranded Chase personal credit cards. Naturally, they reward traveling with United Airlines.

The United Explorer card carries an annual fee of $95 after an initial free first year. Use of the card will earn you 2 miles per $1 spent on purchases from United and on restaurants and hotel stays, and 1 mile per $1 spent on everything else. You’ll also get:

  • $100 Global Entry or TSA PreCheck fee credit
  • 25% back on United inflight purchases
  • Check your first bag for free
  • Priority boarding privileges
  • Two one-time United Club passes each year on your card anniversary

16) United TravelBank

The United TravelBank card carries no annual fee and will see you earning cash back instead of United miles. You’ll earn 2% cash back on all United purchases and 1.5% back on all other purchases.

Other United TravelBank benefits include 25% back on United inflight purchases, no foreign transaction fees, and entry into Chase’s Inside Access program through which you can get all manners of luxury perks and VIP experiences.

17) United MileagePlus Club

The United MileagePlus Club card is the luxury card of the Chase United personal credit card triumvirate. Accordingly, the annual fee is a steep $450 per year.

This card gives you all the goodies:

  • 50,000-mile sign-up bonus after you spend $3K in the first three months
  • Earn 2 miles per dollar on United spending and 1.5 miles per dollar on all other spending
  • United Club membership (a $550 value)
  • Two free checked bags per United flight
  • Priority check-in and baggage handling
  • World of Hyatt Discoverist status
  • Hertz Gold Plus Rewards President’s Circle membership
  • No foreign transaction fees

18) British Airways Visa Signature

The British Airways Visa Signature card uses Avios reward points (Avios being a currency shared by several other airlines).

You’ll earn 4 Avios points for every $1 spent on your first $30,000 in purchases within your first year. You’ll also earn 3 Avios per $1 spent on British Airways, Iberia and Aer Lingus purchases and 1 Avios per dollar spent on everything else. What’s more, if you make $30,000 in purchases on your card in a calendar year, you’ll earn a Travel Together Ticket, good for two years.

The British Airways Visa Signature card carries a $95 annual fee but has no foreign transaction fee.

19) Aer Lingus Visa Signature

For an annual fee of $95, the Aer Lingus Visa Signature card has the same Avios-earning structure as the British Airways Visa Signature card.

The card carries no foreign transaction fee, gives you priority boarding on Aer Lingus flights (the one real difference with the BA card, which gives you priority on BA flights), and a free economy ticket good for 12 months after you spend $30K in a calendar year. It’s largely the same card as the British Airways Visa Signature card (except for the branding).

20) Iberia Visa Signature

The Iberia Visa Signature card is essentially the same credit card as the previous two airline-cobranded travel cards.

The card currently has an impressive bonus offer of 100,000 Avios:

  • Earn 50,000 Avios after you spend $3,000 on purchases in the first 3 months
  • Earn an additional 25,000 Avios after you spend $10,000 on purchases in the first year
  • Earn a further 25,000 Avios after you spend $20,000 total on purchases in the first year

21) Marriott Rewards Premier Plus

The Marriott Rewards Premier Plus card is Chase’s personal version of their similarly-named Marriott business card.

Some key features:

  • $95 annual fee
  • 75,000 bonus points if you spend $3,000 in the first 3 months
  • Earn 6 points per dollar at Marriott Rewards and SPG hotels
  • Earn 2 points per dollar on all other purchases
  • Annual free night stay in a hotel up to 35,000 points

22) The World Of Hyatt

The awkwardly-named The World Of Hyatt card is a hotel travel rewards card, largely similar to the Marriott Rewards Premier Plus. There’s a bonus offer of up to 50,000 points, with free nights starting at 5,000 points. The best perk: you’ll get a free night certificate each anniversary year, good for a Category 1-4 Hyatt room.

The card carries a $95 annual fee and no foreign transaction fees.

23) Disney Premier Visa

For an annual fee of $49, the Disney Premier Visa is a card for all you Disney superfans out there. Your rewards come in the form of Disney Reward dollars.

You’ll earn 2% at gas stations, grocery stores, restaurants, and most Disney locations, and 1% on all other purchases. Your Disney Reward dollars can be redeemed toward Disney theme park visits, Disney cruises, Disney/Star Wars movies, and shopping at the Disney store. Plenty of other Disney-related perks come with the card as well.

24) Disney Visa

The Disney Visa is the down-market version of the Disney Premier Visa. There’s no annual fee, but you’ll only earn 1% Disney Reward dollars back with your purchases — a pretty meager rewards rate.

Most of the perks of the Disney Premier Visa apply to the Disney Visa.

25) IHG Rewards Club Premier

The IHG Rewards Club Premier card is a card for people who frequent IHG hotels. For an $89 annual fee, you’ll earn a whopping 10 points per dollar spent at IHG hotels. That’s a pretty impressive earning rate. However, you can’t do much with your points besides redeem them for IHG hotel stays.

26) Starbucks Rewards Visa

Finally, a credit card for you Starbucks-heads out there. Starbucks rewards come in the form of Stars, the value of which can vary based on what Starbucks item you redeem them for, though it generally comes out to about 4 cents apiece.

As a bonus offer, you’ll get 2,500 Stars after you spend $500 on purchases in the first 3 months. You’ll also get a Star for every dollar you put onto your Starbucks card using your Starbucks Reward Visa and 2 Stars for every dollar you spend using your Starbucks card, meaning you can earn 3 Stars for every dollar you spend at Starbucks assuming you literally play your cards right.

For all other purchases on your Starbucks Visa, you’ll earn a Star for every 4 dollars you spend.

27) Amazon Rewards Visa Signature

The Amazon Rewards Visa Signature card is a nice cash back card. You’ll get a $50 Amazon gift card upon being approved, and you’ll earn 3% cash back on Amazon and Whole Foods purchases, 2% cash back at gas stations, restaurants, and drugstores, and 1% cash back on all other purchases.

There’s no annual fee and no foreign transaction fee.

28) AARP Credit Card from Chase

The AARP Credit Card from Chase is a decent, if boring, cash back credit card. You don’t even need to be an AARP member to get one.

Earn 3% cash back on restaurants and gas station purchases and 1% everywhere else. For a card with no annual fee, the 3% cash back you’ll get in the aforementioned categories is pretty generous.

Final Thoughts

There you have it — a summary of every credit card Chase currently has to offer. All 28 of them!

One last thought: be wary of Chase’s 5/24 rule. It’s not an explicit policy, but more of an unwritten rule and therefore precise details are hard to come by, but generally, if you have opened 5 or more credit cards (any credit cards, not just Chase cards) over the previous 24 months, Chase will not issue you the card you’re applying for.

Now, there are a number of Chase cards that are exempt from this rule, but this group of cards has been shrinking rapidly and changes frequently, so I can’t give you a definitive list of Chase cards exempt from the 5/24 rule. Just be aware that you can’t take out an unlimited number of Chase cards to game the rewards system, nor is it recommended. Instead, you’ll have to be more strategic if you’re a rewards-hunter.

For more credit card-related information, check out the links below.

  • The Best Free Credit Score Sites
  • A Guide To Using Personal Credit Cards For Business Expenses
  • Fast Approval Business Credit Cards For Small Business Owners

The post A Complete Guide To Chase Business And Personal Credit Cards appeared first on Merchant Maverick.

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Why We Like Square’s Online Dashboard and Analytics App

Many business owners know and love Square for its free mobile point of sale app and free credit card readers, but some don’t realize that Square automatically provides some pretty powerful reporting and analytics features with their processing service.

Even if you’re primarily using Square to accept payments. Square dashboard feature is worth a closer look. Now more than ever, understanding data is critical to making smart business decisions every day, no matter what industry you’re in.

Read on for a look at some of the most notable features and benefits of the Square dashboard.

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Always Free Always Free Free Trial Free Trial

Square’s Online Dashboard Features

The Square Dashboard makes it easy to understand both simple and complex aspects of your business. Best of all, it’s completely free with all Square accounts, and you can check it out from your favorite browser with no issues. (Note: Square’s Dashboard app is currently only available for iPhones; an Android version is coming soon. We’ll take a more in-depth look into the mobile app’s capabilities later in this post.)

The Square Dashboard boasts a simple, easy-to-use interface, and its intuitive design allows you to find what you want quickly. You can play around with your Home screen until it displays the sections in the order you think makes the most sense. This dashboard is so user-friendly that data geeks and amateurs alike can find something to love. Let’s dig in a little deeper.

Manage Settings

The Settings area acts as a control center where you can manage all kinds of permissions and security settings, including setting up 2-step verification for sign-in for you and your employees. Here, you can also edit your business name as it appears on your receipts and statements and change your bank account if needed.

Settings is also the place to manage multiple business locations (if applicable) and get device codes set up for each of your devices rather than simply relying on your email and password.

Get Paid From Your Dashboard 

One of the most important functions of the dashboard is getting paid!

If you are using your Virtual Terminal, you can access it directly from your dashboard to accept payment. Payments here are 3.5% + 15¢ per keyed-in transaction — or, if you have your Square Reader for magstripe, you’ll pay 2.75% per transaction. (A quick note, you need to have a Chromebook or Mac computer to take advantage of this.)

Square’s Virtual Terminal

If you invoice your customers, you can send a one-off invoice or set up recurring invoices from your dashboard, too. Invoices are free to send out, and you will pay 2.9% + 30¢ per invoice when your customers pay with credit or debit online. Square has beefed up its features in this regard, with the option to let customers pay in installments as well as the ability to request a downpayment.

Transferring Funds To Your Account

The Settings area also allows you to play around with your deposit schedule. By default, your account is set to deposit funds accrued by 8:00 pm EST to your account the next business day.

Need them even sooner? If you are in need of your funds right away, you can opt to use instant deposit. Instant deposit transfers your sales balance to your linked debit card whether it’s a business day or a weekend (for an additional 1% of the balance). Check out How Does Square’s Instant Deposit Work? for a more detailed look at this feature.

 

Now that we have covered the basics of some of the features under Settings, let’s discover more about the reporting features, found in the Square Reports tab (under Sales).

Reporting

Within the Sales section of the Square Dashboard, you’ll discover important insights into how your business (and your employees) operate. For instance, in the Reports tab, you have multiple subsections that give you visual data about nearly every part of your business.

The Square Reports tab is broken down by sections:

  • Sales Summary: The summary shows all of your gross sales, net sales, discounts, and more. You can change the time period of the report to display an overview of the whole year or see what your sales are doing today, in real time.

  • Sales Trends: Trends gives you a visual representation of all of your sales in the form of a line graph to quickly see how your sales perform day to day, week to week, and year to year.
  • Payment Methods: The payment methods feature gives you a snapshot of how customers are paying, how many transactions they have with you, and the fees associated with each type. Whether your customers are paying with cash, card, or gift card —it is all right there.
  • Item Sales: This section breaks down sales totals by item. Get an exact count on what products and services are selling the best — and which are selling the least.
  • Category Sales: Not only can you see an itemized list of everything you’re selling in the item sales section, but Square’s reporting feature also breaks things down by category.
  • Mobile Staff Sales: Keep track of who your best mobile sellers are with a quick view that shows you when they sell through the day. Finding out when sales peak can help you schedule and better manage your entire remote staff — and help you spot your best sellers for the day.
  • Employee Sales: Similar to the mobile staff sales section, the employee sales section helps you keep track of who is selling what. This section shows you sales per hour, tips, hours worked, and when sales peaked for the day. To be able to use this, you’ll have to have an Employee Management subscription, which costs $5/employee per month.
  • Discounts: The discount sections shows a list for the amount and frequency of your discounts that are applied to anything your customers buy.
  • Taxes: This section breaks the sales tax information down for you by the type of tax, how much it is, and any non-taxable sales you have.
  • Gift Cards: Find out what you need to know about any gift cards you sell. This section overviews any gift cards you load, how much was put on them, how many were redeemed, and how many existing gift cards you have floating around at any time.
  • Comps: Comps keep track of changes to orders that may affect your bottom line. If a change will cause a loss to your business, or if you want to place a discount on an order and eat the cost, you will utilize the comp function.
  • Voids: For a change to an order that doesn’t affect inventory or costs (i.e., a customer changes an order before it’s made), you will use the void function.

Worried about keeping accurate books? You can also export your data from nearly any accounting software. The best part is that because the dashboard is so easy to navigate, you don’t have to wade through a lot of Excel sheets to get to your data. Keeping things in one central location can mean less hassle, as you have created a streamlined workflow from data to decisions. And that can make for smart business decisions at every level. 

Customer Care

Square has some excellent — and entirely free — built-in features that can help you understand and take control of customer satisfaction. The foundation of this is the Square Directory, a free tool you can use to build customer profiles, including their names, contact information, and purchase history. You can also keep notes on each customer! A detailed transaction and activity history can help you understand how your customers interact with you through time.

Square offers insights that show you how often your customers visit and how often they return to you. The insights can help you track retention patterns, and if you have multiple locations, help you understand which of your locations is doing better. You can create segments of your “regulars” or identify customers who have lapsed in visits and (if you opt to use Square’s Marketing suite) reach out to them with promotions.

The other tool worth mentioning is Square Feedback. Here, you can encourage any customers who have negative issues to leave you private feedback where you can offer resolution directly. Your customers can send private feedback from their receipt so you can keep track of any repeated issues or isolated issues quickly. It’s possible to respond to the feedback, issue refunds, or send coupons — all through the Square dashboard.

Square’s Customer Feedback Features

Inventory

While you can create items from within the Square Point of Sale app, the Square Dashboard offers much more comprehensive tools to manage your inventory. You can create items manually, one by one, or do a bulk upload with a CSV file. In the dashboard, you can also manage quantities of items and set low-stock alerts, so you know when it’s time to re-order something. Square’s inventory supports barcodes (though it can’t print labels), as well as variants and modifiers. You can even sort your inventory by category.

Square gives you access to reports that will break the sales data down into beautiful graphs for you to keep track of what inventory items are selling the best. By using the inventory tools, you can quickly see what inventory is moving the fastest and can make better decisions about what to do next.  This real-time data reporting feature means you always have the most up-to-date, accurate information when it comes to re-ordering, managing promotions, and distribution (if you have more than one location). 

How Square Dashboard Insights Lead To Smart Promotions

Sure, the capability to easily keep up with your inventory, sales, and customer management are all benefits, but the dashboard can also give you powerful insights when it comes to making decisions about marketing your business.

For example, you may have a great product that hasn’t quite caught on with customers yet. This app shows you who is buying that lesser-known service or item, allowing you to then run a referral campaign as an incentive for those people to tell their family and friends.

And when it’s time to run a promotion, or you have ongoing discounts to offer, you can track the success of those promotional pushes as well. You’ll find this handy feature in the reporting feature under the Discounts section.

Don’t forget: Square’s Loyalty Program (which starts at $25/month) can be managed from within the dashboard. It syncs with the Directory and allows you to customize your loyalty program perks, right down to the branding of the program. Square really does offer you a centralized way to manage your interactions with your customers and make smart decisions on how to drive sales.

The Square Dashboard App

The Square Dashboard App allows you to take some of the Dashboard’s analytic and real-time updating power with you on the go — if you have an iPhone with the latest version of iOS running. (For those of you with an Android phone, Square is working on developing a compatible app, so stay tuned.)

After you download the app, you can sign into your account. You’ll see right away that it is a bit more simplified than the full online Square Dashboard.

That said, the Square Dashboard App still gives you quite a bit of control on the go. You can view live sales data from more than one location, add customers to your directory, and take a peek at activity through the day. What you can’t do is send an invoice from your app; you will have to log in to your online Square Dashboard to update and submit invoices and send them from within Square Point of Sale.

Make Smarter Business Decisions For A Low Cost & High Value

Ready to get started and dig into the reporting and analytics features? You don’t have to do anything if you are already using Square. It’s all in your Dashboard. You will find every section we highlighted above — from sales summaries and trends to employee sales activity through the day — and it’s all accessible in real time, completely free with your account. 

For any business owner, the ability to quickly track pending invoices and handle customer feedback concerns privately can mean the difference between success and failure. And when it comes to comparing location performance, employee activities, and sales trends over the long term, the dashboard can help you make smarter, more informed decisions for your business.

With everything that Square offers in terms of free features and reporting options, the cost-to-value ratio is a no-brainer. You get a lot of benefit out of this robust product that keeps delivering real-time data to you all year.

Remember, though: While Square doesn’t cost anything to use, you will be responsible for paying credit card processing costs! But unless you opt for a monthly subscription product such as Loyalty, Marketing, or Employee Management, transaction fees will be your only consistent costs with Square.

With Square, fees for each type of transaction can vary, but you’ll pay the same for any type of card. Here is a quick break-down of the most common transaction costs:

  • Square Point of Sale with a mobile card reader: 2.75% per swiped, dipped, or tapped transaction.
  • Square Register: 2.5% + $0.10 per swiped, dipped, or tapped transaction
  • Square Terminal: 2.6% + $0.10 per swiped, dipped, or tapped transaction

For more on Square’s transaction pricing, check out How Much Does Square Charge?

If you are interested in learning more about all of Square’s hardware options, check out our Guide to Square Credit Card Readers And POS Bundles.

Try the Square Online Dashboard For Free

If you are already a Square user, the next step is simple: head over to your dashboard and start checking things out. If you haven’t gotten started with Square yet, you can sign up for a free account with Square and test it out for yourself. There are no credit checks for this, and a free mag-stripe reader comes to your mailbox after you sign up.

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Highlights

  • No contract or monthly fee
  • Instant account setup
  • Retail upgrade available
  • Restaurant upgrade available
  • For iOS and Android mobile devices
  • 2.75% per in-person card swipe

Retail POS: Free trial ($60/mo value)

 

Restaurant POS: Free trial ($60/mo value)

 

Square POS: Always free

Get things set up, keep doing what you do best, and then watch Square build reports for your business in real time.

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Free App & Reader Square eCommerce Square for Retail Square for Restaurants
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Free, general-purpose POS software and reader for iOS and Android Easy integration with popular platforms plus API for customization Specialized software for more complex retail stores Specialized software for full-service restaurants
$0/month $0/month $60/month $60/month
Always Free Always Free Free Trial Free Trial

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How To Set Up Gift Cards With ShopKeep

Ahh, the gift card. That classic capitalistic invention that makes every recipient say “Thanks?” Why give cash when you can give something that works exactly like cash…but only at one business (if you remember to bring it at all)?

But, in all seriousness, gift cards are an extremely valuable and important aspect for small businesses. It’s estimated that more than $100 billion is spent annually on gift cards, making it a quick and painless way to increase your profits and improve customer engagement.

ShopKeep, one of our highest-rated point of sale systems, has a highly intuitive gift card integration — one you should seriously consider adding if you’ve chosen ShopKeep as your POS.

Read on for a quick and easy guide to setting up your gift card integration with ShopKeep.

Get Started With Shopkeep

Why Use Gift Cards?

There are any number of reasons why you might want to offer gift cards in your retail store or restaurant. Maybe you want to increase engagement with your brand or make your store stand out from the competition. Or maybe you just want to demonstrate that there are concrete benefits to shopping at your business.

Whatever your justification for offering them, gift cards just make sense for most business models. According to ShopKeep, gift cards provide an easy way to attract new customers by serving as marketing tools. They are “mini billboards,” in essence.

How To Set Up Gift Cards With ShopKeep

You can call ShopKeep to set up gift cards and have someone talk you through their customization options. Please note that ShopKeep only offers gift cards with select pricing plans and they are currently only available in the United States.

Step 1: Activate Gift Cards for your POS

The first thing you’ll want to do once you’re ready is to add gift cards to your tender. To do this, you’ll need to log into your Back Office and click on Options. Then, select the Tenders tab on the left-hand side of the screen.

This will bring up a new page. Scroll down and check the box that says Gift Cards.

Next, you will want to create an item for gift cards that you can easily access from your POS system. Click on the Items option in the top left-hand corner and scroll down to select Items List. In the top right-hand area of the screen, there will be an option for you to add a new item. Give this new item a name (I would suggest Gift Cards or Loyalty). On the same screen, click on the Priced tab and switch the checkmark from Back Office to In Store. Also on this screen, you can switch the taxable tab to No. You will also want to make sure to check the box at the bottom beside Liability.

Right below that box will be a tab labeled Tender. Select Gift Card (or Loyalty, or whatever you may have named it). Make sure that you click the Save button at the bottom once you are finished with this process.

Step 2: Using the Gift Card Function

You should now be able to see a Gift Card button on your front screen, giving you the ability to sell gift cards or accept them for purchases. To add a gift card to someone’s ticket, simply click the button and then type in the desired amount.

Select the Cash button on the right-hand side of the screen when the customer is ready and swipe the physical gift card.

To accept a gift card as a method of payment, the process is simple. After the customer’s ticket is complete select More on the right-hand side by payment options, then select Gift Card. You or the customer will then swipe the card to apply the balance to the purchase. If the customer still owes money on their purchase, you will be prompted to take another method of payment to pay off the balance. If there is still money left on the gift card, the receipt will inform the customer of his or her balance.

If a customer would like to simply check his or her balance, open the Control Panel and click Gift Cards. Then swipe the customer card and you will be able to view the amount on the card.

It may seem like a slightly convoluted process — admittedly, there is a lot of button pushing required to set up ShopKeep’s otherwise convenient and intuitive gift card functionality. However, gift card setup should only take a couple minutes at the most. For more information, ShopKeep has created a helpful introductory video, as well as an FAQ page on its website specifically for gift cards.

Get Started With Shopkeep

The post How To Set Up Gift Cards With ShopKeep appeared first on Merchant Maverick.

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