How To Wow Your Customers With Your eCommerce Website Design

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Pivoteers & Pioneers: How Technology Is Adapting To The Post-Covid World

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What Is WooCommerce & How Does It Work?

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What Is Squarespace & Is It Right For You?

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What Is Wix & How Does It Work?

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Top 10 eCommerce Trends For Small Businesses In 2020

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How To Keep Your Employees On Staff And Busy During The Coronavirus

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Web Design vs. Web Development Explained

This post originally appeared at Web Design vs. Web Development Explained via ShivarWeb

Web Design vs Web Development

Whether you are developing an RFP for a large ecommerce website or are a small business looking for people or tools to build a website, you’ll likely run into the terms “web design” and “web development”.

Even though they are sometimes used interchangeably, they do refer to distinct aspects of a well-built website. Here’s the short version.

Web Design refers to how a website appears in a browser. Web Development refers to what appears on a website in a browser.

In other words, web design refers to a website’s layout, structure, color schemes, media placements, typography, etc while web development refers to the content, source code, and user interface that shows the user what they want. Additionally, development refers to all the logistics of storing & rendering the website as a whole.

Web design is usually short-hand for the “front-end” of a website while web development is short-hand for the “back-end” of a website.

But honestly, even this definition is so over-simplified that it’s a bit misleading.

Background

A long, long time ago, websites were simply a collection of HTML & CSS files. Everything that showed up in someone’s browser was inside the file that loaded. Back then, a web designer did everything…because creating those files was all that you could really do.

But a little bit later (but still a long time ago), different people started managing HTML / CSS differently. Websites had become so large, that it wasn’t possible to update individual files in bulk.

Instead, all the different parts of a website were split up and put into a database. Content, templates, layouts, media files, fonts, etc – everything became a line in a database. Websites had “content management systems” to assemble different bits of information from the database into an automagically built HTML file everytime a browser requested it.

And this is when web development really became separate from web design.

Web design became more focused on the look of a website and how all these automagically generated files would fit together across an entire website. They became the architects of the website building world.

Web development became more focused on the functionality of a website and how those automagically generated files would actually get…generated. They became the engineers of the website building world.

And to stick with the building analogy, the contractors became, well, software. Website software got much, much better to where it could do the actual building based on web developers’ and web designers’ instructions.

Software as Designer & Developer

Software has also become much better at both web design and web development, further blurring the lines about who is doing what.

In the WordPress world, web designers have been handing off a lot of design work to pre-made themes and templates, thus freeing up designers to focus on branding & graphic design. Web developers have been handing off code development to pre-made plugins, thus freeing up developers to look at bigger picture speed, security, and user experience issues.

In the broader Web, hosted platforms and builders provide centralized (i.e., “global”) web development so that customers can focus exclusively on design, marketing & operations. This extends not only to website builders, but also ecommerce sites – even enterprise grade ecommerce websites.

In fact, more and more hosted platforms and builders are centralizing design with customizable templates and media libraries.

Designer vs. Developer as a Customer

Websites are a bundle of tradeoffs. There will always be a tradeoff between convenience and control. There will always be a tradeoff between quality and affordability. There will also be a tradeoff between uniqueness and support.

Deciding whether you need a professional developer or designer is no longer purely about your needs, but about your wants and current resources.

If you want maximum control, quality and uniqueness then you’ll need a professional designer and developer.

On the other end of the spectrum, if you want maximum convenience, affordability, and support – you can grab a solid, all-in-one website builder.

There is no right answer and no “best” choice – it all starts understanding your own goals and what all is on offer so that you can find the best fit.

There is no magic to web design or web development. They are both solving the same issues that websites have had since the beginning of the Web. But they have both changed…and overlap more than ever.

Be sure to browse the related posts below…or get the Best of ShivarWeb email series below where I share everything that I’ve written about building & marketing websites for myself and clients.

  • Website Builders Explained
  • Website Costs Explained
  • Website Hosting Explained
  • Domains vs. Web Hosting Explained
  • Essential Guide to Hiring a Web Designer
  • Essential Guide to Ecommerce Platforms

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How To Start A Pet Sitting Business: The Complete Guide

Have you always had an affinity for furry (or scaly) things? Have you ever needed money? If you answered yes to both these questions, you may want to consider starting a pet-sitting business.

But before you pick up the leashes and pooper-scoopers, it’s a good idea to sit down and plan out the trajectory of your business. If that sounds overwhelming, don’t fret. Below, we’ll lay out the steps you can take to start a pet-sitting business.

Decide On A Location

Since you’re going to be dealing with people’s pets, you’ll need to take into account your proximity to your clients. If they’re dropping their pets off with you, you’ll want to be located somewhere easily accessible to most of your customers, and one that can accommodate animals. Depending on where you live, this can be tricky as the space necessary to accommodate animals will usually be cheaper in less centralized locations.

On the other hand, if you’re going to your customers, you’ll need to take into account the amount of time you need to spend with each client’s pets, the costs of commuting to the job, and how animal-friendly/animal-hostile the infrastructure in your service area is (dog parks, etc.).

Register Your Business

Why should you register your business? Depending on your local laws, you may actually be required to register your business in order to legally pet-sit. But even in jurisdictions where it isn’t compulsory, there are some advantages to doing so.

The first is that you can do business under a name other than your own. So instead of Martha Swearingen, LLC, you can do business as Baron Bark’s Pet Pampering Service (you can have that one for free).

The default configuration for businesses is a sole proprietorship (or a partnership, if you’re starting it with someone else). This essentially means that you’ve started a business with your own name or, if you file a DBA (Doing Business As), a name of your choice.

Sole proprietorships have the advantage of being cheap and easy to start. Your taxes will also be easier to file (and lower) than they would generally be with other forms of incorporation. Keep in mind, however, that for liability purposes, sole proprietorships and the individuals behind them are essentially one and the same.

Other forms of incorporation will require a bit more work and come with their own advantages and disadvantages. Most pet-sitting companies aren’t going to be interested in forming C-suites for governance, so you can probably ignore S-Corps and C-Corps for now. You may, however, want to consider forming an LLC to provide some separation between your personal finances and liabilities and your business ones.

Here are the most popular ways to incorporate:

  • Limited Liability Corporations (LLCs): If you’ve seen LLC after a corporation’s name, you’re dealing with this type of company. LLCs offer limited liability protection for their owners without the full complexity of a corporation. Each state has its own rules for how to start and maintain an LLC, and you don’t necessarily have to register your LLC in the state where you’re doing business (although you’ll generally want to). LLC owners report their business earnings and losses on their personal taxes.
  • C-Corp: This is the “basic,” default form of incorporation. Shareholders are considered the owner(s) of the company and receive limited liability protection; however, the business decisions are made by corporate officers who may or may not be shareholders. The corporation is taxed separately and shareholders pay income tax on dividends. To form a C-corp, you’ll file articles of incorporation with your state.
  • S-Corp: S-corps are similar to C-corps in most ways, but come with a few additional restrictions: you have to have fewer than 100 shareholders and they have to all be U.S. citizens or residents. Unlike C-corps, profits and losses are reported on personal taxes, not unlike an LLC. In addition to filing articles of incorporation, you’ll also need to file IRS Form 2553.

Get Business Insurance

As a pet-sitter, you’re not just dealing with property, you’re dealing with animals whose owners often view them as part of their family. In other words, if something goes wrong, things could get ugly.

Depending on your local laws, you may be required to carry certain types of insurance.

The type of insurance that will probably be of most interest to you is general liability insurance. This protects you in the event of a lawsuit or accident, whether it’s an accidental injury to the animal or if you accidentally damage property within a client’s home. It doesn’t only protect you, however; it also makes you look like a safer option than a business that isn’t covered.

There are other, more specialized types of insurance that are worth taking a look at depending on the specifics of your business. These include:

  • Property Insurance: Protects the property needed to run your business (as opposed to damages you cause to clients’ property).
  • Business Interruption: Covers costs related to unforeseen events that make your business unable to function.
  • Professional Liability (Error and Omissions): Covers the costs of defending your company in lawsuits in cases where your business caused a financial loss.

If you aren’t sure where to look, we can help you.

Invest In Business Software

While not absolutely necessary, you can save yourself and your customers some hassle with strategically chosen business software. For pet sitting, there are probably three types most worthy of consideration.

Payment Processing

Doing business with cash can be convenient when you’re first starting out, but as you grow, you’ll probably be missing out on clients if you can’t accommodate other forms of payment.

Recommended Option: Square

Best Overall Mobile POS


Review Visit Site

Highlights

  • No contract or monthly fee
  • Instant account setup
  • Retail upgrade available
  • Restaurant upgrade available
  • For iOS and Android mobile devices
  • 2.75% per in-person card swipe

Retail POS: Free trial ($60/mo value)

 

Restaurant POS: Free trial ($60/mo value)

 

Square POS: Always free

If you have an iOS or Android device, Square offers an extremely convenient way to accept mobile payments while on the go via a small add-on you plug into your device. It’s also a very scalable service; if you’re running a retail location, there are even more features and service options you can take advantage of.

Best of all, there aren’t any monthly fees to worry about. Square charges between 2.75  – 3.5 percent per transaction (depending on whether you swipe or key in the info), so you’ll want to factor those costs into your expenses.

Scheduling Software

As you add clients, it will get harder to remember their particular preferences, not to mention more difficult to fit them all into your schedule. With booking or scheduling software, you can track your time, note customer needs, and efficiently plan your days’ work. Many of these offer their basic features free of charge.

Accounting Software

Most businesses can benefit from accounting software. What you don’t want is to spend money unnecessarily on one. Wave offers most of the features you need at no cost.

With no monthly fee, you’ll get invoicing, estimates, contact management, expense tracking, accounts payable, and inventory tracking.

Seek Funding

Pet-sitting, especially, if you’re going to your clients, doesn’t have a lot of overhead when you’re first starting out. In the event that you do need to scare up some money to cover starting expenses or equipment, there are a number of options available to you.

Personal Savings

If you can avoid taking on debt, it’s usually a good idea. It may hurt to part with some of your rainy day funds, but you won’t be accumulating expensive interest and fees.

Tap Your Support Network

If you do need money from an outside source, you can often get a better deal from your support system than you can from a private lender.

Keep in mind that this comes with its own risks. You may stress your relationships, especially if you aren’t able to pay back these so-called friendly loans quickly. One way to avoid this is to formalize any agreements you make with friends and family so that everyone fully understands what they’re getting into and what the expectations are. You may even want to draw up a formal contract that outlines any expected payments and return on investment.

Credit Cards

For the relatively low expenses you will encounter when you start a pet-sitting business, credit cards can probably suffice for most of your needs.

The general rules of thumb when it comes to using credit cards effectively are these:

  1. Use credit cards for expenses that you can pay off within their interest-free grace period.
  2. Pick a card with a reward program that matches your spending habits and needs.
  3. Do not take out cash advances on your credit card.

If you follow these rules, you can actually save money by using your credit card to make purchases.

Recommended Option: American Express SimplyCash Plus

SimplyCash Plus Business Credit Card from American Express



Compare

Annual Fee:


$0

 

Purchase APR:


14.49% – 21.49%, Variable

Amex’s SimplyCash Plus offers one of the best cash back programs available without an annual fee. You’ll get 1 percent back on generic purchases, 5 percent back on wireless telephone purchases and office supply stores in the U.S. But it’s the middle tier that’s most interesting. You can select a category of your choosing (airfare, hotel rooms, car rentals, gas stations, restaurants, advertising, shipping, or computer hardware) to get 3 percent back.

It also carries an introductory 0% APR for the first nine months, which can be helpful if you’re just starting out.

Recommended Option: Amazon Business Prime American Express Card

Amazon Business Prime American Express Card


Compare

Annual Fee:


$0

 

Purchase APR:


16.24% – 24.24%, Variable

This one’s a little more niche. But if you find yourself buying supplies and random pet-related doodads on Amazon frequently, you can get a lot of value out of the Amazon Business Prime American Express Card.

If you have a Prime membership, you’ll earn a whopping 5 percent back on purchases made at Amazon.com, Amazon Business, AWS, and Whole Foods Market — or an extra 90 days interest-free grace period for purchases made at those places. Even if you’re not a Prime member, you’ll get 3 percent or 60 days, respectively. You’ll need to spend around $6,000 to recoup the cost of a $119 Prime membership with points alone, but that’s without factoring in money saved through Prime’s programs (shipping, deals, etc).

Personal Loans

If you need more money than you can safely put on a credit card, or need longer to pay it off, you should consider getting a personal loan that can cover business expenses.

There are some disadvantages to taking this route, namely that you’re on the hook rather than your business, but if your credit is good, it’s not the worst option out there.

Recommended Option: Lending Club Personal Loans

lending club logo

Review

Check Rate

Lending Club is a good option for individuals who may not have the strongest credit, but have a good debt-to-income ratio. The borrowing range is fairly narrow at $1k to $40k, but when you’re just starting out, you don’t want to go too deeply into debt anyway. You’ll have three-to-five years to pay it off, which makes it fairly manageable.

Recommended Option: Lendio

Review

Visit Site

If you’re just entering the alternative loan market for the first time, it can be pretty overwhelming. Lendio takes some of that burden off of you by allowing you to effectively apply to their whole network of lenders with one application.

Need more options? Check out our feature on startup loans.

Create Contracts

If you’ve just been watching your friends’ pets, you’ve probably had an informal agreement about the services you’d provide and the expectations of safety and liability involved. And that was probably enough.

When you’re dealing with strangers in a professional capacity, however, it’s smart to formalize these elements in a contract. This can save you a lot of headaches, if not legal troubles, down the road. You’ll want to include critical information about the pet (when and what they eat, how they are with strangers, pertinent medical history, etc.), what’s included in your services, and the client’s expectations for how their home will be treated under your care (if applicable). You’ll also want to include your fees and rates.

If you can, have a lawyer look it over to make sure it checks out legally.

Market Your Business

Getting the word out is always one of the most challenging parts of getting a business off the ground. The easiest place to start is through word of mouth. Are you already looking after the pets of a family or two? Let them know you’re looking to take on more clients, along with your friends, family, and social contacts.

At some point, you’ll probably want to expand outside the reach of your current contacts, which means advertising. It doesn’t have to be fancy. You can post flyers on bulletin boards and leave business cards in places trafficked by pet owners. Online classified sites like Craigslist can also cover a large audience in your area.

Bolster Your Web Presence

When it comes to promoting small business, the internet is one of those things that’s easy to both over- and underestimate. On the one hand, simply buying an ad and hoping for the best likely won’t yield amazing results. On the other, you do need an internet strategy to grow your business.

It doesn’t have to be fancy, but you’ll probably want a website that details your basic services and contact information. Don’t overthink it. There are a lot of great tools available that can help you build a website.

Remember, too, that social media isn’t just for sharing pictures of your dinner with your friends. You can use to communicate with customers, make engaging content that makes them keep your brand in mind, and announce special deals and service changes.

Final Thoughts

Hopefully, everything we covered doesn’t look too intimidating. If you’re good with animals and don’t mind turning that love into a source of revenue, you can get a pet-sitting business up and running in no time!

Having second thoughts about pet-sitting but are still looking to open a business? Check out our other beginners’ guides.

The post How To Start A Pet Sitting Business: The Complete Guide appeared first on Merchant Maverick.

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WordPress.com Review: Pros & Cons of WordPress.com as a Website Builder

WordPress.com Review

WordPress is one of the most popular pieces of software in the website space. WordPress powers over 25% of the Internet and is famous for its versatility and ease of use.

Its is so well-known, that it’s common for people with some web design experience to generally say “just use WordPress” when referring DIYers and freelancers to a website solution.

But for those who are unfamiliar with the general WordPress world, there is a major point of confusion: WordPress.com vs. WordPress.org.

In this article, I’ll be reviewing WordPress.com as a website builder and general website solution for DIYers.

See WordPress.com’s Plans & Pricing here.

But before I dive into specifics, let’s talk about the difference between WordPress.com and WordPress.org.

WordPress.com vs. WordPress.org: What’s the Difference?

WordPress is the name of a piece of software that can “power” your website on a server. So instead of uploading individual files to a server to create a website, you can use WordPress to create a “backend” where you can log in to your website to create, edit and manage web pages, blog posts, images – any sort of content.

It’s a “content management system” in web development jargon. WordPress is also “open-source” – which means that a community maintains it. A for-profit corporation does not own it. A non-profit foundation technically manages the trademark while leaving the software open under a General Public License.

The software & open-source community live & function at WordPress.org – where anyone can grab a copy of the software.

Note that I still haven’t said anything about it running a website. The other two pieces needed to run a website are hosting (ie, a server to run WordPress and render your website) and a domain name, which allows people to navigate to your website.

WordPress.org is also known as “self-hosted WordPress” because you have to provide the server for the software to live on. You pay for hosting and domain registration fees separately. You can learn how to setup a self-hosted WordPress website here.

And then there’s WordPress.com. It is a for-profit company owned by Automattic and founded by Matt Mullenweg – one of the original developers of WordPress.

WordPress.com is a service (not just the actual software & community) that offers websites / blogs powered by their install of WordPress software. They bundle hosting, support, services, and software into a single subscription. I refer it to as “hosted WordPress”, because you’re buying a hosted version of the software.

The renting vs. buying in real estate works well as an analogy.

WordPress.com = Renting a building for your living space (aka your website). You can pay for upgrades, but ultimately everything is up to your landlord (WordPress.com). That said – your landlord also has to pay to keep everything in working order.

WordPress.org = Owning a building for your living space. You own everything on your own hosting space. You do whatever you want. That said – you are responsible for everything.

If you want to get into the weeds, I wrote a whole post about the differences between WordPress.com and .org. But that analogy says it all.

The key tradeoff here is between convenience and control. WordPress.com is what we call an all-inclusive website builder. It competes directly with other hosted website builders like Squarespace, Weebly, Wix, GoDaddy GoCentral, etc. You sacrifice some control (like FTP access) to get a lot more convenience (like not installing security patches or crashing your own site).

Compared to its direct competition, WordPress.com focuses on scalability, support, and flexibility. Let’s dive further into my WordPress.com review to see how it really compares.

One other quick aside – a disclosure – I receive referral fees from all the companies mentioned in this post. My opinions & research are based on my experiences as either a paying customer or consultant to a paying customer.

Pros of Using WordPress.com as a Website Builder

Here’s what I found to be the pros of using WordPress.com website builder — not just in comparison to direct competitors, but as an overall website solution.

Easy Sign Up Process

One of WordPress.com’s biggest pro is how easy it is to get started. To get your website up and running, you just follow a simple, 6-step process that includes creating an account, filling in your website information, and confirming your email address.

WordPress.com Sign Up Process

They also provide a ton of “onboarding” support (AKA the process of getting up and running with a website). I immediately received an email detail next steps, and was even prodded later in the day when I hadn’t finished a step in the set up.

There was really no part in the sign up process where I wondered, “What’s next?”. The steps were easy to follow, detailed, and included support once I got inside the dashboard.

If you’re looking for a simple, straightforward, and speedy way to go from having no website to having a site ready to build, then WordPress.com is a great choice.

All-in-One Solution

Again, WordPress.com is an all-in-one solution, which means everything you need — from hosting to domain registration to integrations (more on that shortly) to design options is included in the platform.

That means everything just works — there’s no figuring out if this app or extension is compatible or is going to break your site. There’s no troubleshooting or support needs outside of what they already offer. Even things like analytics are built into the platform.

WordPress.com Functionality

Spending less time on research and troubleshooting means you can spend more time on stuff that matters – like content, design, and marketing your site.

Plus, since WordPress.com uses WordPress as it’s CMS (and WordPress is the most popular CMS platform out there), the integrations are practically limitless.

Chances are, there’s been a plugin created to do whatever you need your site to do. And if it hasn’t been created yet, there’s a developer out there who could probably get it done. Just know that on WordPress.com, your advanced customization capabilities, like installing your own plugins and themes, are limited to their highest priced plan (more on that in a bit).

You also don’t have full control over the website functionality, because you don’t have access to your hosting. You still don’t have direct access to your files or your database. So if you want to do something in bulk or something super-technical, then you are out of luck.

That said, compared to other website builders (like Site123 or Jimdo), WordPress.com is inherently more open and accessible because it runs WordPress software. All of your content is in RSS and XML format, so it’s very easy to leave WordPress.com for another service or bulk export your content.

Template Design

When you set up your website with WordPress.com, you have a ton of pre-made templates (“themes” in the WordPress jargon) to choose from, including premium themes that come with higher-priced plans.

WordPress.com also indicates which themes are best for beginners, which is helpful for those who don’t have extensive website experience and are looking for the easiest way to get their website designed and ready to market.

WordPress.com Themes

Inside these themes, you have a range of customization capabilities based on the plan you have. You also have significant customization abilities on the individual pages themselves— even with the free plan. Inside the page builder, you can change the format by adding columns, embedding elements, and even editing the page code if you know HTML / CSS.

WordPress.com Page Customization

WordPress.com Page Code

One thing to note here — you cannot edit/customize the pages on the same screen that you edit the theme. This means that you’re basically designing the pages in a bubble. You can’t see how they play out in the context of the design until you actually go in and edit the theme. If you’re not looking to do any advanced designing, this may not matter to you, but it’s something to keep in mind if you are looking to build lots of websites for clients.

Customer Support

WordPress.com has a robust knowledge base and easily accessible support. In fact, their help button floats in the bottom corner of the Dashboard (and when you’re editing pages), so you can see relevant guides and articles to help you no matter where you are in your website.

WordPress.com Support

You can also chat with another WordPress.com using their “Contact us” button on the floating help section, giving you an additional option if you can’t find the answers you’re looking for.

Cons of Using WordPress.com as a Website Builder

But of course, no website builder review would be complete without looking at the downsides. Every piece of software will have complaints, because there is no website solution that is right for everyone. Let’s look at a few specific cons I found.

Pricing

WordPress.com is a bit pricier than its competitors when you take into account what features are available to you. WordPress.com limits the amount of storage space you get on your website (AKA the number of images, video, audio files, documents, etc. you can upload to your site).

WordPress.com Pricing

Now, there is one caveat. WordPress.com does have a free plan. You can’t use your own domain name. You have to use yourname.wordpress.com – and serve WordPress.com ads on your site. But – it’s free. This plan is certainly my favorite way to get a free, well built website online.

However, it’s not clear that there’s a free plan available unless you go through the pricing tab. For example, if you were to click “Get Started” and just start filling in your information, you’re kind of cornered into buying a plan. There’s no option there to select a free plan. It’s confusing, especially if you don’t know that there’s a free plan available (which technically, you’re automatically signing up for when you create your account).

WordPress.com Pricing No Free Plan

If you are trying to start just a basic informational website or blog and don’t want to deal with hosting, then WordPress.com’s Blogger and Personal plans are well-priced. But for a business or really any size (or website that is going to strive to make money), then it’s a bit hard to compete with running a self-hosted WordPress website or finding another solution like Website Creator (a website builder built on top of WordPress) or another drag & drop website builder.

Learning Curve

Based on your website experience, using WordPress as a CMS does come with a learning curve — and it’s no different when it’s bundled with hosting and DNS services through WordPress.com. Yes, you have various themes to choose from that guide your site customization experience… but even those can be more complicated to tweak than WordPress.com wants to let on. Check out the instructions on customizing this theme I selected.

WordPress.com Theme Customization

If you’re looking for the ease of a simple drag + drop website builder where you can literally drag elements onto the page, drop them in place, and customize your template that way, WordPress.com might not be the best choice for you.

Because here’s the thing. In many ways, WordPress is more than software. It’s like a whole platform / subculture. You know how Facebook has “Likes” and “Newsfeed” and “Groups” and all these other terms that make sense…but only once you’ve used Facebook? Ok – WordPress is like that. When you first start out, there’s all this jargon to figure out. It makes sense quickly, but that doesn’t make it any less weird.

Limited Functionality + Control

WordPress is known for how flexible and adaptable it is as a CMS. It’s a great way to build a website that you plan on keeping for the long haul, because it’s so customizable and scalable. But here’s the thing — those benefits don’t really kick in until you have a self-hosted WordPress (AKA WordPress.org), or until you pay for the premium business plan on WordPress.com, and even then you don’t have full accessibility with your website.

If you’re not looking for a website that you can customize and scale extensively, then this probably doesn’t matter to you. But if you are looking to create a website that you can scale, and you were drawn to WordPress as a CMS because of that, then going with “hosted WordPress” on WordPress.com probably isn’t your best option, because you’re giving up quite a bit of functionality and control.

WooCommerce & JetPack Addendum

At the risk of making this focused review too long, there are two remaining pieces to talk about in regard to WordPress.com and their services.

First is WooCommerce. WooCommerce is a software plugin for WordPress that brings a *ton* of amazing ecommerce functionality to any WordPress website. It is amazing. It has a ton of extensions and integrations only rivaled by Shopify. And it works on any existing website running WordPress. If you are using the WordPress.com, you can add it to your plan.

Since ecommerce has a lot more considerations than a publishing site, many ecommerce owners like to have a “hosted” solution. In this case, WordPress.com provides a great option for websites that are “content-first” but also want a large-ish online store.

Second is JetPack. You know how I mentioned that WordPress.com provides a lot of things like backups, security, and support that a self-hosted WordPress website does not have? Ok, so you can get most of that with JetPack. JetPack is a paid plugin software owned by Automattic that any self-hosted WordPress website can install and get automated backups, security scans, in dashboard support, remote management via the WordPress app and more.

In fact, this website uses JetPack. It costs between Free and $29/mo depending how many services / themes you want (security is free). Plus, there are some hosting companies that bundle JetPack in with your hosting fee, so that it’s super-affordable.

WordPress.com Review Conclusion

WordPress.com has many of the tradeoffs inherent with all website builders while capitalizing on the potential strengths of a website builder (ie, usability & support).

Compared to other established website builder brands, it lacks some pretty significant capabilities, like storage, pricing, and ease of use, but it does compete well on support, theme availability, design, technical aspects, and content publishing.

WordPress.com is a really good fit for anyone looking for a solid website builder that includes more advanced functionality and theme options but still takes the headache out of finding their own hosting and additional services. It’s a great option to just get started. And it’s great for content writers & publishers plus any businesses that have the budget for the Premium Plan.

Check out WordPress.com’s current plans & pricing here.

Not sure WordPress.com fits your needs? Check out my quiz to find what the best website builder is for you based on your preferences.

Are you working on a long-term project, need more freedom, or on a budget and don’t mind a learning curve? Check out my posts on trying out self-hosted WordPress and setting up self-hosted WordPress on your own server.

The post WordPress.com Review: Pros & Cons of WordPress.com as a Website Builder appeared first on ShivarWeb.

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